Marketing Executive at WestSpring IT

• Are you looking for a hands-on marketing role with a broad range of responsibilities, working across several departments?
• Do you have at last 12 months experience creating marketing activity that supports lead generation, client engagement and sales opportunities? 
• Can manage multiple projects and priorities while delivering to deadlines?
• Do you want to work somewhere that values your expertise, gives you the chance to develop new skills, and where you can make a genuine impact on the company’s success?

If you want to work in a vibrant fast paced, fun environment that breaks the mould of usual IT providers - this could well be the role for you! 

The Role

To support WestSpring’s continued growth, this role has been created to be a key part of the Sales & Marketing team. 

This is a hands-on role with a broad range of responsibilities, working across several departments. You will take ownership of social media across multiple platforms, work with our external marketing partners, drive web/email/event campaigns, support internal activity/comms, and focus on measuring outcomes & results, rather than activity. 

You will work with our Client Services and Business Development teams, clients and strategic partners to grow the WestSpring brand across the South West, create conversion-focused content, and deliver audience growth, pipeline contribution and lead generation.

Main Responsibilities

The main responsibilities of the Marketing Executive can be defined as, but not limited to: 

Social Media 

• Own and run day-to-day social media activity, supported by structured weekly and monthly plans.
• Keep channels active, on brand and professionally presented.
• Manage comments, direct messages and engagement with the right tone and responsiveness.
• Maintain profiles including bios, highlights, pinned posts and visuals
• Own and manage the central marketing and content calendar
• Align social content with wider campaigns, events and business priorities.

Campaigns & Reporting 

• Plan, track and report on a range of campaigns across social media, email, website, events and external marketing activity.
• Build and deliver campaigns using HubSpot workflows, audience segmentation and marketing automation to support strong conversion and ROI.
• Monitor and report on social, email and website performance, using insights to improve future activity
• Ensure key dates and moments are executed effectively

Content 

• Create marketing activity that supports lead generation, client engagement and sales opportunities.
• Create social media and website content including blogs, news articles and video, while supporting PR opportunities where relevant.
• Source, create and manage client case studies, testimonials and reviews across channels including Google, social media and the website.
• Support website content updates and improve search visibility through SEO best practice.
• Work with partners to support website optimisation, keyword planning, content planning and ongoing website updates.
• Make the most of our strategic partner relationships and tools to support content creation and campaign delivery.
• Create and manage campaign-specific landing pages.
• Support the creation and maintenance of sales materials, including proposals, supporting documents and marketing collateral.
• Work collaboratively across the business to gather and deliver content ideas.

Event Management & Support 

• Manage and support a range of events including internal events, client and team socials, business networking activity, trade shows and our annual Golf Day.
• Support our Charity of the Year, lead engagement around Volunteering Days, and encourage wider team involvement in community activity.

Everything Else 

• Maintain good data hygiene across marketing and CRM platforms, helping to keep contact data accurate, organised and up to date.
• Support list management, contact segmentation and ongoing database housekeeping to improve campaign delivery and reporting.
• Work confidently with external suppliers, strategic partners, agencies and internal stakeholders.
• Provide general support across sales and marketing activity as needed.
• Support photography and videography where needed.

What we are looking for

We want someone who: 

• Has experience creating marketing activity that supports lead generation, client engagement and sales opportunities.
• Can manage multiple projects and priorities while delivering to deadlines.
• Ideally 2 years’ experience in a similar role.
• Has experience using LinkedIn and other social media platforms in a professional context.
• Has a creative eye and enthusiasm for producing high-quality content.
• Thinks commercially, with a focus on revenue and ROI rather than engagement alone.
• Has excellent written communication skills.
• Strong organisational skills and attention to detail
• Has experience using design tools such as Canva, Adobe Creative Suite or similar.
• Is a self-starter who takes ownership, shows initiative and is accountable for delivering results.
• Has strong creative instinct and understands what good, onbrand content looks like.
• Keeps up to date with social media trends, platform developments and content formats.
• Thrives in a fast-paced environment.
• Has a collaborative and proactive approach.

Why Join WestSpring 

At WestSpring we offer unparalleled levels of IT service delivered via our unique unlimited​ concept, turning the typical IT service contract on its head. We specialise in providing IT consultancy and support services to businesses across the UK.  

We believe that great IT is great for business. WestSpring was founded with a passion for delivering professional, friendly and bespoke IT support services and building long-lasting relationships with clients.  

For WestSpring quality is everything. We only use products and systems of the highest quality to ensure that all our clients only get the very best. We are constantly evolving, reviewing, and enhancing our service offering. 

We’re a fast-paced business where no two days are the same. Our culture is what makes us different. We expect a lot of ourselves and each other - we nourish our people and help them thrive in their chosen field; balance professional and personable; and deliver the balance between client service and company profitability. 

What We Offer 

The WestSpring HQ, based at Aztec West in Bristol, is vibrant, fun, supportive, and inclusive team. Beyond working with fabulous colleagues and great clients, we offer: 

• 25 days holiday + bank holidays
• Full health insurance
• Games room including consoles, pool table, tennis table, dartboard
• Well stocked kitchen including a decent coffee machine and teabags(!), monthly breakfast club, and stocked drinks fridge
• Monthly Company Update day includes a briefing from the Board, team meetings, training & development sessions, and a ‘grand’ lunch
• Quarterly team/company social events whether it is karaoke, shuffleboard, golf days, or a big quiz night it's time for our teams to come together
• Large scale Christmas celebrations – 2025 was Dublin
• Employee Assistance Programme/Support
• Employee & Client referral scheme up to £1,000
• Professional, on job, and developmental training opportunities including internal training, external certification, general and soft skill development, industry training/conferences, and everything in between

How To Apply

To apply please…

1. Upload your CV via the relevant page
2. Include a covering letter which:
   1. Explains why would you like to work at WestSpring, and why should you join the team
   2. Describes the unique skills and/or experiences you bring that make you a good fit for this role
   3. Tells us about your experience that supports lead generation, client engagement and sales opportunities